Email Marketing Trends in 2025: Hot or Not?

According to Statista, the global email marketing market was valued at $7.5 billion in 2020 and is projected to reach $17.9 billion by 2027. That’s a clear sign: email isn’t…

The 7 Most Important Email Marketing Metrics for Ecommerce

Metrics are essential to any business activity. Without measuring the effectiveness of your actions, it’s impossible to know what’s working and what needs to be improved or discontinued. In this…

7 Proven Email Marketing Strategies for Growing Your Coaching Program

When someone joins your email list, it’s more than just another contact—you’ve invited them into your world. And once they’re in, email gives you the unique opportunity to build a…